Example: ABC Electric

Meet ABC Electric’s crew.

One electrical contractor. Two characters. One jingle. On TV, online, and all over town.

OUTLET and VOLTZY in a driveway beside the ABC Electric van
The animated spot ad

Frames from the spots.

Spot still: OUTLET and VOLTZY at work outside a house in the fall Video coming soon.ON AIR:30
Spot still: the ABC Electric van parked on a neighborhood street Video coming soon.:15
OUTLET and VOLTZY singing the ABC Electric jingle
ABC Electric jingleAudio coming soon
The characters

OUTLET and VOLTZY

OUTLET, The Power Pro, giving a thumbs up in his ABC Electric cap
The hero

OUTLET

“The Power Pro”

A friendly wall-outlet electrician with a tool belt. He shows up, finds the problem, and fixes it right the first time.

VOLTZY giving a thumbs up in a matching ABC Electric cap
The sidekick

VOLTZY

OUTLET’s sidekick

Bright yellow and full of energy. VOLTZY reads the problem fast and keeps OUTLET on track.

Around town

Same characters, everywhere.

The same art from the spots goes on the van, the yard signs, social posts, and even toys.

ABC Electric van wrap with OUTLET and VOLTZY
Van wrap
ABC Electric yard sign with OUTLET and VOLTZY
Yard sign
A social post on a phone showing OUTLET and VOLTZY
Social post
An online video player showing OUTLET and VOLTZY
YouTube
Plush toy of OUTLET
Plushie
Toy figurine of VOLTZY
Figurine

Want this for your business?

The OUTLET and VOLTZY set goes to one electrician per market. Other categories have their own sets, or we can build you something custom.

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